Privacy & Cookie Policy
Chaos x Magic Amsterdam B.V. (“we”, “our”, “us”) values your privacy and is committed to protecting your personal data. This page explains how we use cookies and Google Analytics on our website.
1. What we collect and why
We use Google Analytics to understand how visitors use our website (e.g. number of visitors, pages viewed, time spent). This helps us improve our content and services.
Google Analytics collects information such as:
- Browser type and version
- Device and operating system
- Pages visited and time spent on them
- General location (country/city)
- Anonymized IP address
We do not use Google Analytics for advertising or remarketing.
2. Legal basis
We only use Google Analytics cookies if you give your consent via our cookie banner. You can withdraw your consent at any time.
3. Cookies
Google Analytics places small text files (“cookies”) on your device. These cookies help us measure website traffic and performance. You can reject analytics cookies when visiting our site and/or reset your preferences .
4. Data sharing & international transfers
Data collected through Google Analytics may be processed by Google LLC in the United States. Google participates in the EU–US Data Privacy Framework, which provides safeguards for such transfers.
We have accepted Google’s Data Processing Agreement and enabled IP anonymization, so your full IP address is not stored.
5. Data retention
Google Analytics data is retained for a maximum of 14 months and then automatically deleted.
6. Your rights
Under the GDPR, you have the right to:
- Withdraw consent at any time
- Request access to the personal data we hold about you
- Request correction or deletion of your data
- Restrict or object to processing
To exercise these rights, please contact us at: hello@chaosxmagic.com